Wednesday, October 20, 2010

what she said

Fashion sales always bring out those voices in my head that makes the actress in United State of Tara seem like a lonely only child.
I can hear my Jewish inner (non) fashion voice saying "Buy it! Buy it! It's half price! It's for nothing! Buy it!"
Rule Nr 1: That's not the voice you want to listen to when looking at an item of sale clothing that (no matter how long you or it lives) is just NEVER, ever, going to come back in fashion. This purchase  hardly ever makes it out your wardrobe (Note to self: recycle bubble skirt)
The other precious voice is very...  positive...  "Awww they only have size 10's left (I am a size 12 - on a good day). Mmmm... Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it! It will fit you when you lose weight. Think of it as an incentive to diet..." 
Rule Nr 2: No amount of buying the wrong size makes you lose weight. Ever. There is nothing worse than feeling a bit gezundt around the waist and hips added to the pangs of guilt that you now have more clothes you can't fit in to. In fact that feeling alone (the pang of guilt) you will read as hunger, and it will actually make you eat more. This is not a healthy fashion purchase.
But my worst inner voice is that very scary, competitive one: "Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it for god sake before somebody else does and then you'll be sorry." It comes back louder if, for a second, you put the sale item down, and another (real) person picks it up. Oh hell, that will do it. The Voice then turns into the audio from The Exorcist "You see! I told you to buy it!! Stupid idiot! See what you've done! You've just lost out on the bargain of the century and it was (suddenly) gorgeous."
So you end up hovering around the vessel praying to every known fashion god to let the beeyatch release it... put.. it.. down. And if and when she does you then snatch, run, swipe and eeuww.. you just hate it when you try it on at home.
Rule NR 3: When it comes to buying fashion sale garments just run your own race. Do not look behind you, do not look next you. Just keep focused on the item in your hand and ask yourself the important epiphany-resulting question... "How would you feel if your best friend bought this for you as a gift?" That should put it all in perspective and things should work out quite nicely after that.
Now because I have been involved in retail therapy for over 20 years, and because I am your New Best Fashion Friend you will no longer have to rummage, search, fight and trawl the sales because today I am heading into Fashion Sale Territory for you, and I will post my fabulous SALE fashion finds over the next couple of days. Sit back and relax the good stuffs coming over.

4 comments:

  1. I am completely loving all these finds because every time i go shopping i can never find any good buys and stuff truly worth buying. I don't know why but things end up being so boring and plain and there's nothing truly amazing . I just give up but you are making it so much easier :-) Great blog, loving the fashion find updates xoxo

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  2. Robs, check these out: Walt Disney commissioned shoes (and accessories) for the remake of Tron! http://jcreport.com/features/fashion-features/2010/10/21/rousseau%E2%80%99s-high-kicking-soles-for-disney/

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  3. Hi Robs, awesome advice and trendy suggestions. Your opinion always matters...

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  4. Yay it's Jerona, my fabulous Durban fashion assistant. Hun you should totally keep an eye out In Durbs for fabulous fashion bargains. Email me at talk@iafrica.com and I'll post them as your fab finds. Represent girl! Durb's fashionsista's need you.

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