I really have the best ever job in the world. I am having such fun finding you fashion that is affordable and current and in store right now. I would really love for you to also share your fabulous fashion finds here too. Best Fashion Friends do share! So if you have a fashion store you want to let me and all your fashionsista's who visit this blog know about... let's put it out there.
Email me at talk@iafrica.com and I 'll post it as your fabulous find.
Or take a pic of yourself in your latest fashion purchase and share your fabulousness.
Tell us where you bought it and how LITTLE you paid for it. Email me at talk@iafrica.com.
If you have any fashion queries, or need a fashion or style advice just post your query or comment below.
And should you need a Fashion Friend to stylishly follow... find me on twitter @afashionfriend
Can't wait to hear from you
Your BFF
Monday, October 25, 2010
Wednesday, October 20, 2010
what she said
Fashion sales always bring out those voices in my head that makes the actress in United State of Tara seem like a lonely only child.
I can hear my Jewish inner (non) fashion voice saying "Buy it! Buy it! It's half price! It's for nothing! Buy it!"
Rule Nr 1: That's not the voice you want to listen to when looking at an item of sale clothing that (no matter how long you or it lives) is just NEVER, ever, going to come back in fashion. This purchase hardly ever makes it out your wardrobe (Note to self: recycle bubble skirt)
The other precious voice is very... positive... "Awww they only have size 10's left (I am a size 12 - on a good day). Mmmm... Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it! It will fit you when you lose weight. Think of it as an incentive to diet..."
Rule Nr 2: No amount of buying the wrong size makes you lose weight. Ever. There is nothing worse than feeling a bit gezundt around the waist and hips added to the pangs of guilt that you now have more clothes you can't fit in to. In fact that feeling alone (the pang of guilt) you will read as hunger, and it will actually make you eat more. This is not a healthy fashion purchase.
But my worst inner voice is that very scary, competitive one: "Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it for god sake before somebody else does and then you'll be sorry." It comes back louder if, for a second, you put the sale item down, and another (real) person picks it up. Oh hell, that will do it. The Voice then turns into the audio from The Exorcist "You see! I told you to buy it!! Stupid idiot! See what you've done! You've just lost out on the bargain of the century and it was (suddenly) gorgeous."
So you end up hovering around the vessel praying to every known fashion god to let the beeyatch release it... put.. it.. down. And if and when she does you then snatch, run, swipe and eeuww.. you just hate it when you try it on at home.
Rule NR 3: When it comes to buying fashion sale garments just run your own race. Do not look behind you, do not look next you. Just keep focused on the item in your hand and ask yourself the important epiphany-resulting question... "How would you feel if your best friend bought this for you as a gift?" That should put it all in perspective and things should work out quite nicely after that.
Now because I have been involved in retail therapy for over 20 years, and because I am your New Best Fashion Friend you will no longer have to rummage, search, fight and trawl the sales because today I am heading into Fashion Sale Territory for you, and I will post my fabulous SALE fashion finds over the next couple of days. Sit back and relax the good stuffs coming over.
I can hear my Jewish inner (non) fashion voice saying "Buy it! Buy it! It's half price! It's for nothing! Buy it!"
Rule Nr 1: That's not the voice you want to listen to when looking at an item of sale clothing that (no matter how long you or it lives) is just NEVER, ever, going to come back in fashion. This purchase hardly ever makes it out your wardrobe (Note to self: recycle bubble skirt)
The other precious voice is very... positive... "Awww they only have size 10's left (I am a size 12 - on a good day). Mmmm... Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it! It will fit you when you lose weight. Think of it as an incentive to diet..."
Rule Nr 2: No amount of buying the wrong size makes you lose weight. Ever. There is nothing worse than feeling a bit gezundt around the waist and hips added to the pangs of guilt that you now have more clothes you can't fit in to. In fact that feeling alone (the pang of guilt) you will read as hunger, and it will actually make you eat more. This is not a healthy fashion purchase.
But my worst inner voice is that very scary, competitive one: "Buy it! Buy it! Buy it! It's half price! It's for nothing! Buy it for god sake before somebody else does and then you'll be sorry." It comes back louder if, for a second, you put the sale item down, and another (real) person picks it up. Oh hell, that will do it. The Voice then turns into the audio from The Exorcist "You see! I told you to buy it!! Stupid idiot! See what you've done! You've just lost out on the bargain of the century and it was (suddenly) gorgeous."
So you end up hovering around the vessel praying to every known fashion god to let the beeyatch release it... put.. it.. down. And if and when she does you then snatch, run, swipe and eeuww.. you just hate it when you try it on at home.
Rule NR 3: When it comes to buying fashion sale garments just run your own race. Do not look behind you, do not look next you. Just keep focused on the item in your hand and ask yourself the important epiphany-resulting question... "How would you feel if your best friend bought this for you as a gift?" That should put it all in perspective and things should work out quite nicely after that.
Now because I have been involved in retail therapy for over 20 years, and because I am your New Best Fashion Friend you will no longer have to rummage, search, fight and trawl the sales because today I am heading into Fashion Sale Territory for you, and I will post my fabulous SALE fashion finds over the next couple of days. Sit back and relax the good stuffs coming over.
Tuesday, October 19, 2010
I popped into the waterfront today and was pleasantly suprised
When it comes to the old fashion retail faithfuls they still do have the power to surprise me with some fabulous fashion gems. I know you hate having to go through all the masses of badly arranged rails to hunt for something that you might be able to wear... so, (loving this job a lot) I have braved the instore merchandising chaos for you and pulled the following fab items you should be wearing this summer :)
I am pretty obsessed with the pretty military trend at the moment (soft dirty pastels mixed with military fatigues) and mixing masculine worker-wear with feminine ditsy and wallpaper-print floral (a soft floral blouse, worn tucked into a pair of utility pants (cinched in at the waist with a thin leather belt and effortlessly rolled up to the ankles) teamed with a pair of roughed up worker boots ... kind of Little House on the Prairie meets I'm a Lumberjack ...loving it!!)
You will be so impressed with the well-priced pretty military looks at Edgars and Foschini's... See the fashion posts below called PRETTY MILITARY
(Edgars and Foschini are nationwide stores fashionsisters, so this is not just a Cape Town find :))
Off you go... I've paved the path for you...
I am pretty obsessed with the pretty military trend at the moment (soft dirty pastels mixed with military fatigues) and mixing masculine worker-wear with feminine ditsy and wallpaper-print floral (a soft floral blouse, worn tucked into a pair of utility pants (cinched in at the waist with a thin leather belt and effortlessly rolled up to the ankles) teamed with a pair of roughed up worker boots ... kind of Little House on the Prairie meets I'm a Lumberjack ...loving it!!)
You will be so impressed with the well-priced pretty military looks at Edgars and Foschini's... See the fashion posts below called PRETTY MILITARY
(Edgars and Foschini are nationwide stores fashionsisters, so this is not just a Cape Town find :))
Off you go... I've paved the path for you...
Monday, October 18, 2010
even more fabulous fashion shoppers & stylists are on their way to you
coming soon... fashion stylists from Joburg and Durban will be sourcing fabulous fashion finds for you on this blog too.
PLUS
Some very clever and fabulous menswear stylists will be sorting the brothers out with their got to have fashion finds and syling tips...
Best you keep on visiting BFF, or you will miss out on those fashion bargains we're finding for you out there in fashion land
PLUS
Some very clever and fabulous menswear stylists will be sorting the brothers out with their got to have fashion finds and syling tips...
Best you keep on visiting BFF, or you will miss out on those fashion bargains we're finding for you out there in fashion land
Thursday, October 14, 2010
A whole new world of fabulous (affordable) fashion is coming to you soon
Do you always seem to miss out on those Fabulous Fashion Finds?
Those affordable, on-trend, but don't-know-where-they-are fashion would-love-to haves?
Woohoo! You have a new BFF... me!
As a freelance fashion stylist, celebrity shopper and the Fashion Director for Cosmo Special Projects I have the fabulous job of trawling the fashion stores on the hunt for fashion that is on-trend & AFFORDABLE! Fashion pieces you won't want to live without!
I am going to take you to all my favourite fashion spots and show you fabulous, affordable, must-have fashion items I find along the way... show you how to wear them & where to get them. I will do all the hunting and fashion searching for you, because I know you don't have the time to do it yourself...
I will let you know in advance when new ranges are going to arrive at a store near you, when sales and special fashion offers are about to start, what fabulous fashion items are coming before they even get to store (so you can get them first!), new fashion shops, new fashion ranges, NICE fashion advice... and more importantly where you will find the best FASHION BARGAINS ever, right now! Yay!
Your New Best Fashion Friend
Robynne :)
Ps. lots of my fabulous fashion stylist friends will be posting their hot fashion finds here for you too, so you won't have any more need to say "I have got nothing to wear"
See you very very soon... am out sourcing for you right now!
Those affordable, on-trend, but don't-know-where-they-are fashion would-love-to haves?
Woohoo! You have a new BFF... me!
As a freelance fashion stylist, celebrity shopper and the Fashion Director for Cosmo Special Projects I have the fabulous job of trawling the fashion stores on the hunt for fashion that is on-trend & AFFORDABLE! Fashion pieces you won't want to live without!
I am going to take you to all my favourite fashion spots and show you fabulous, affordable, must-have fashion items I find along the way... show you how to wear them & where to get them. I will do all the hunting and fashion searching for you, because I know you don't have the time to do it yourself...
I will let you know in advance when new ranges are going to arrive at a store near you, when sales and special fashion offers are about to start, what fabulous fashion items are coming before they even get to store (so you can get them first!), new fashion shops, new fashion ranges, NICE fashion advice... and more importantly where you will find the best FASHION BARGAINS ever, right now! Yay!
Your New Best Fashion Friend
Robynne :)
Ps. lots of my fabulous fashion stylist friends will be posting their hot fashion finds here for you too, so you won't have any more need to say "I have got nothing to wear"
See you very very soon... am out sourcing for you right now!
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it's all happening
The Rarely Worn Fashion sale is on from March 31 to 2nd April at 66 Albert Road, Woodstock (one-off garments, barely worn at awesome prices)
The Designer fashion garage sale is on on the 25th & 26th of March at nr 8 Edgar Road, Hout Bay. Melissa shoes for R120!! Seeriyas!!
The Toffie Market is on from today till sat at the City Hall... best Vintage threads!
VISIT: www.facebook.com/Vintage.Lover.Store
She delivers vintage to people.
Gorgeous, affordable vintage fashion with great customer service.
Stock is uploaded once a week, Wednesdays for Handbags and Thursdays for Clothes.
It’s a blogging fashion bargain
Visit these fashion blogspots and websites for the best in (local) online vintage fashion and affordable buys:
http://www.shopmissmollyfashions.blogspot.com
http://thriftcapetown.blogspot.com
http://www.spence.co.za
www.africhic.com
The Designer fashion garage sale is on on the 25th & 26th of March at nr 8 Edgar Road, Hout Bay. Melissa shoes for R120!! Seeriyas!!
The Toffie Market is on from today till sat at the City Hall... best Vintage threads!
VISIT: www.facebook.com/Vintage.Lover.StoreShe delivers vintage to people.
Gorgeous, affordable vintage fashion with great customer service.
Stock is uploaded once a week, Wednesdays for Handbags and Thursdays for Clothes.
It’s a blogging fashion bargain
Visit these fashion blogspots and websites for the best in (local) online vintage fashion and affordable buys:
http://www.shopmissmollyfashions.blogspot.com
http://thriftcapetown.blogspot.com
http://www.spence.co.za
www.africhic.com
Bright as a feather
Add colour and instant newness to your winter look with these on trend feather earrings for only R120 from YDE. Ps. these will be in store at the end of March.
get cropped
Cropped tops are so haute! and before you panic, they are NOT just for young ones who can show off there tummy. This style is perfect for the season's high-waisted pants and skirts. I found this one at THE LOT for R199, on the 25th March. For more info call 021424 8812
denim heaven
For only R169 this denim shirt by Cherokee at Pick 'n Pay Clothing, which has once again taken my breathe away, is the perfect denim shirt to own for many seasons to come.
Sole mates
I actually cannot believe I found these absolutely gorgeous up-to-the-minute worker boots (even with a wooden sole) for just R350 at Edgars. They have to be my favourite fashion find! Perfect for boying up fashions love affair with everything floral, or worn with a pair of utility-inspired cargo's chino's or rolled city shorts, your fashion options are absolutely endless! PS. I FOUND THESE IN STORE ON THE 20th MARCH 2011
This is THE onsie to own
It's like straight off the catwalk! a denim fitted onsie with cuffed bottoms for just R380 at Foschini's! Seriyas!! My fashion nerves are finished! PS. I FOUND THESE IN STORE ON THE 20th MARCH 2011
Devine Denim
With acid wash such a big trend, this floppy denim bag is the perfect accessory to buy into this retro trend without spending a fortune...just R299... plus, it's the simpest way to update the boho look for winter. Wear with the new skinny boyfriend jeans or the midi lenth maxi dress. The perfect outfit: 70's flared pants, a pussybow shirt, shaggy gillet and complete the look with a platform wedge. Denim Bag from Foschini. PS. I FOUND THIS IN STORE ON THE 21st MARCH 2011
prints charming
This in-the-waist digital print mini skirt will do the business with opaque stockings, a pair of killer platform courts and a tucked in pussy bow shirt. Yes ma'am and it's just R195 at The Lot (021 4248812) PS. I FOUND THESE IN STORE ON THE 19th MARCH 2011
I want this too
with Camel the new black, this floppy shirt dress with belt for just R295 at Edgars, is the perfect item to wear over a pair of city shorts, on its own with flats, worker boots or wedges. It's so versatile and bang on trend with the new season's utility statement PS. I FOUND THESE IN STORE ON THE 20th MARCH 2011
dress up
Mirroring the lady-like trend with its dramatic collar detail and tux like bib, this super glam, super midi length dress is only R300 at Rage PS. I FOUND THIS IN STORE ON THE 20th MARCH 2011
We'll be having it
Love these grey brogue style booties with winter check fold-overs. Roll up your last season skinny's and update them with these babies, for just R200 at Edgars PS. I FOUND THESE IN STORE ON THE 20th MARCH 2011
Too school for cool
Shut up!! the hottest ever high top sneaker on a wedge AND with a check turn-over and just R300! Sports luxe at it's best! Get it at Foschini's now PS. I FOUND THESE IN STORE ON THE 20th MARCH 2011
Get Cropped
Cropped knits are a huge trend for this winter... but they are designed for layering (not navel gazing!) layer your knit over a floral shirt or update your crisp white shirt or cropped denim jacket. This haute cropped cable knit jersey is just R260 at Foschinis. PS. I FOUND THIS IN STORE ON THE 20th MARCH 2011
Teerific
Coral is the hautest colour for Autumn/Winter 11 (especially when worn with the other haute colour, camel). I especially love the ruffle details on the shoulders (great detail for drawing attention upwards) and this detail adds something special to just a plain Tee. What a fash treat for just R170... at Edgars PS. I FOUND THIS IN STORE ON THE 20th MARCH 2011
Utility chic
With masculine, clssic minimalism so on trend for winter this utility style in the waist skirt is an essential, versatile fashion can-have. pretty up with a pussy-bow blouse and keep it boyish with worker boots or a wicked wedge. Also love the colour... camel... is the new black. Skirt R195 from Wardrobe Tel: 021 422 2885. PS. I FOUND THIS IN STORE MARCH 16 2011
Call me pretty
With the midi-length so now (mid calf) this gorgeous reto print dress for just R399, from Wardobe (021 422 2885) is too gorgeous! Cinch in at the waist with a whip thin leather skinny belt and remember to boy up pretty with a pair of worker boots. PS. I FOUND THIS IN STORE ON THE 16TH MARCH 2011
Camel is a colour
Luv luv luv these sueded brogues for just R220 from Traffic. In winter's hottest colour... camel, they look gorgeous with high-waisted floral skirts, utilty shorts and preppy cargo trousers rolled at the hem. Traffic 021 424 2250. PS. I FOUND THESE IN STORE ON 16 MARCH 2011
Sherpa sherpa
this sherpa lined cropped flying jacket for just R525, from Traffic, is bang on trend and will add newness to summer's city shorts and winter's flared denims. For more info call 021 424 2250. PS. I FOUND THESE IN STORE ON 16 MARCH 2011
haute fur the new season
Fur is haute for Winter 2011. Luving this leather-look waistcoat with fake fur inset for just R585 From Traffic. What a bargain! looks great worn with chino's tightly rolled to the ankles or even with summers city shorts anfd boyfriend boots. The utility military look is hot for the Season. PS. I found this in store on the 22nd Jan 2011. For more info call Traffic 021 424 2250
shagalicious baybi
The shaggy gillet is so hot for winter. Luving this one for R499 from Wardrobe. Looks great with a longsleeved midi-length Maxi dress or a pair of paperbag waist, cropped trousers. This will update your winter wardrobe instantly. For more info call 021 422 2885 PS. I FOUND THIS IN STORE ON 18TH FEB 2011
stroke the furry dress
luving this furry frock with vintage brooches in the deepest plum for R599 from Slick. Glam up with platform wedges, rock it with patent courts or ruff it up with a pair of boyfriend boots. Haute whichever way you go. For more info call 021 433 1050 PS. I FOUND THIS IN STORE ON 18TH FEB 2011
booty LICIOUS
I cannot believe these have-to-have boyfriend boots for a mere R289 from The Pick 'n Pay Clothing Store. These are the perfect all-season boots to boy-up pretty florals and they'll keep your city shorts and cargo pants looking totally now. PS I FOUND THESE IN STORE ON THE 27 FEB 2011.
Vintage frock
R359 the Lot For more info call : 021 424 8812 PS. I FOUND THIS IN STORE ON 18TH FEB 2011
Frocking frocks
Luv Luv Luv this graphic military green vintage-style frock for a fabulous R399 from Wardrobe. for more info call 021 422 2885 PS. I FOUND THIS IN STORE ON 18TH FEB 2011
CAMEL IS A COLOUR
the hautest colour for the season ahead is camel. The pussy bow shirt is making a return too, worn either neat and tidy tucked into a high-waisted skirt (Mad Men Style) or utility chic with rolled city shorts or tightly rolled chino's. Keep the look monotone, camel on camel is stunning or break it with a brick red skinny belt. Luv this shirt for R495 from A-list, always just one of a kind items. PS. I found this in store on the 22nd Jan 2011. For more info call A-List 021 422 4844
The cropped utility trousers
Found these (great with the military look too) or teamed with a pretty blouse or simple vest, these are just R380 from Traffic and they include the bang-on-trend belt. Loving it! Traffic is at 195 Long Street. Contact 021 424 2250 PS FOUND THIS IN STORE ON THE 18TH JAN
floppy shitrts
loving this muted striped cheescloth oversized shirt for just R350 from Traffic. Wear through the season with a whip thin skinny belt worn LOOSELY at the hips over sexy city shorts or utility pants or chino's or simply bare legged as a cover up to the beach, or with your fave denims (also rolled, TIGHTLY, to the ankles.) Soooo versatile. PS. I found this in store on the 22nd Jan 2011. For more info call Traffic 021 424 2250
Dude it's Zara
I found this sexy striped jumper for the BOYS from Zara Men for just R80 at Meltz! How haute!! PS. I FOUND THIS IN STORE ON 18TH FEB 2011
Bootylicious
Retro boots and shoes from Babettes store at the Labia Market. Shoes from R350 & boots from R450. Call Barbara for more info 082 563 4004
bow wow blouse
it just doesn't get more vintage than this! Bows are hot fr Summer and white and broiderie englaise and crochet? Well it just doesn't get more haute than that! R50 at the Labia vintage market!! Yes please I'll be havin it!
neon baybee
From the seventies eightees stand at the Labia market i found these retro beauties for just R80! so haute!!
pretty as a petal
Petals are fast appearing on everything from Tees to dresses. its pretty armour, which offers a gentle respite to the new season's military and utilty trend. Team with boyish pants and worker threads in fatigue for a look that's current. This Vest for R140 from traffic will instantly update your favourite utilty pants and military jacket. PS. I found this in store on the 22nd Jan 2011. For more info call Traffic 021 424 2250
talking point
For just R60 this brooch by the Green Project will be the topic of conversation. It will instantly add fashion interest and newness to a simple summer dress or denim jacket. From the Love Project. Call 072 972 2044 for more info
fashion's fave accessory
blooming adorable crochet brooches from R45 will wake up any jacket, jersey, dress or hat with a dash of fashion newness. From the Love Project. Call 072 972 2044 for more info
Wasted
Whip thin belts are hot news for seasons ahead. Brighten up your favourite outfit with one of these from Wardrobe, R165. PS. I FOUND THESE IN STORE 17 DEC 2010. For more info call 021 422 2885
Accessory time
you cannot go to Milnerton's Sable square and not find a fshion bargain! with their newly open China town (THAT needs patience tho, you will find hidden treasures like these super fly mens watches for a mere R40. (chinese shop next car accessories shop )
check it out
whether u use them for storage on display or as carry-alls i luv luv these trendy colourful checked mesh bags with zips for just R60 each from Hadeda. PS. I found this in store on the 22nd Jan 2011. For more info call Hadeda 021 465 8620 or visit www.hadeda.net
Brooch beauties
Update your boyfriend blazer with instant pretty, or add on trend colour to your favourite crisp white shirt or denim jacket. Even add new life to your tired day bag. A fabulous selection is available in Lullu Belle stores now.
fashionable cooking
so not really fashion but the fashiony fruit crest patterns kinda westwood vibe really makes my heart swoon at the idea of looking this fab in the kitchen. R250 from Hadeda 021 465 8620 or visit www.hadeda.net
Bag it baby
there is a massive sale on Fornarina bags at their Fornarina Pop up store at 8 Buiten Street, Cnr Loop, in Cape Town. This bag R390. Go check it out